Founder – Austin Holmes

I think it all began with Pete’s Soccer Salsa, selling jars to my classmates in middle school and at church to turn a 40% margin. Also helping with distribution to local retailers. (I didn’t even play soccer)

Then got on a team of greatness and was blessed to live life with an icon for a few years. Ask me who!

Fast forward several years after graduating UCF, I joined Navy Special Operations as an EOD Tech. Bought a house became obsessed with real estate made it to double digits in units and then sold it all.

Toward the tail end of my Navy journey I met Heather, a BA boss babe dedicated to doing good in the world while making money. I have since helped with PFG and helped scale to a 7 figure (and beyond one day) business with an amazing team of 27.

With this business running full speed we have also started a digital media outlet, three e-commerce stores, and are partial owners in 23 QSRs (with some epic partners). Oh yeah and during all this we traveled the country for a year and a half in our Airstream, got married, and picked our new home.

One of our ongoing projects is Press Demand, a SaaS (service and a software) letting entrepreneurs pitch the media themselves.

Long story short I love food, freedom, people, traveling, and service.